Narendra Modi is that the hottest leader on Facebook, Donald Trump comes second

Narendra Modi continues to be the foremost popular world leader on Facebook, but Trump dominates interactions

With around 45 million likes on his personal page, Indian Prime Minister Narendra Modi continues to be the foremost popular world leader on Facebook, while US President Donald Trump dominates the rankings for the foremost interactions whilst leaders across the planet grow their audience on the social networking platform amid the Covid-19 pandemic, a study said on Thursday.

Trump is that the second hottest world leader on Facebook, with around 27 million likes and Jordan’s Queen Rania is in third position with 16.8 million likes, consistent with within the latest 2020 “World Leaders on Facebook” rankings by leading global communications agency BCW (Burson Cohn Wolfe).

Ahead of his India visit in February this year, Trump bragged about being No. 1 on Facebook.

“Great honor, I think? Mark Zuckerberg recently stated that “Donald J. Trump is First (1st) no on Facebook. Second (2nd) Number is Prime Minister Modi of India.” Actually, i'm getting to India in fortnight . Looking forward to it!,” he said during a tweet.

Although Trump is that the second hottest world leader on Facebook, the new study found that the US President dominates the rankings for the foremost interactions with 309 million comments, likes and shares on his Facebook page over the past 12 months, before Brazil’s President Jair Bolsonaro with 205 million interactions.

Narender Modi is in third place with a complete of 84 million interactions over the past 12 months, the research revealed.

For the primary time the study, now in its fourth year, has incorporated truth reach per post for every of the Facebook pages of world leaders defined as a prediction of the amount of real views an influencer gets per post instead of the quantity of followers alone.

Narendar Modi reaches on the average 1.7 million of his fans which represents only 3.8 per cent of his Facebook community. Brazil’s President reaches on the average 956,000 of his 10 million fans and Trump reaches 877,000 fans, said the study.

During the month of March, the 721 pages of world leaders analysed within the study, a part of the Twiplomacy series, added 13 million new page likes, a 3.7 per cent increase, which is nearly half the expansion these pages enjoyed overall over the past 12 months.

Notably, the pages of Italian Prime Minister Giuseppe Conte and people of the governments of Austria, Estonia and Italy quite doubled their page likes in March 2020 alone.